Kirin’s Gogo Kocha and Glico’s Pocky: A Great Online Marketing Stunt
Two food&beverage Japanese giants, Kirin and Glico, just released a clever comarketing online campaign: each company designed its own package – tea and snack – so that when the boxes are kept mutually close, the portrayed characters look like kiss each other.Of course, there are plenty of characters so that consumers may start a collection … Continue reading Kirin’s Gogo Kocha and Glico’s Pocky: A Great Online Marketing Stunt
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